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Esko Lehtme

Esko Lehtme

I am creating now

As a design lead at SEB Baltic, I drive a design area strategy that aligns business objectives with user needs in the financial sector. This approach has resulted in optimized processes, mature design practices within our product development organization, and higher-quality design work.

My writing explores the intersections of design careers, design leadership, and self-development. I share my hard-earned insights from my journey to help others establish effective design processes and build strong teams.

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Recent writing

A trinity of metrics for measuring design's business impact
Design Leadership
Measure design impact by mapping experience, business, and technical metrics across customer journeys. Move from vague “poor UX” to precise, actionable insights.
The hidden influences shaping your leadership style
Self-Development
The Leadership Root from “Care to Dare” helps you identify unconscious influences and transform them into practices that align with your values and goals.
Three areas that catalyzed UX maturity
Design Leadership
By focusing on three key areas of UX maturity — awareness, processes, and outcome measurement — we created a powerful catalyst for organizational change.